Forecast pack
Seasonal Demand Forecast Study
Twelve to twenty-six weeks of expected unit demand by category and SKU family, drawn for the person who signs the next seasonal purchase.
- For
- Category buyers and shop owners preparing the next selling season
- Format
- Printed pack and PDF, plus a sit-down walkthrough
- Time
- Three to five weeks from the day weekly sales files arrive
- Where
- Prepared in Tbilisi; walkthrough at your buying office or Level 9, 38 Abashidze Street
- Quote basis
- Quoted from GEL 4,800, by SKU families and store count
- Prepared by
- Controlmatrixhub desk, Tbilisi
Who it is for
A buyer who must send a seasonal purchase before the rail, bay, or cold deck is empty. Typical clients are apparel and footwear shops in Vake and Saburtalo, grocery groups with a handful of stores, and beauty counters that live or die on New Year and Easter weeks.
What you receive
A visual pack covering the agreed horizon. Each section is a chart of expected units with a short note in plain language:
- weekly demand for the category and for the SKU families that account for most of the volume
- overlays for Orthodox Easter, Tbilisoba, New Year, and school-return where they move the line
- weather-sensitive categories called out (water, ice cream, light outerwear, umbrellas)
- markdown risk written beside the weeks where leftover units usually appear
- a suggested order-timing window, not a purchase order
The walkthrough lasts about ninety minutes. We turn the pages with the buyer. Questions stay on the table until the pack is marked.
What is not included
We do not raise orders with suppliers. We do not negotiate landed cost. We do not replace your replenishment clerk. Store-level planograms and fixture design sit outside this study. Software licences are not part of the fee.
How the work proceeds
- Intake. Season dates, category list, store count, and the decision date for the order.
- Files. Weekly unit sales, ideally two full years; one year is workable if the category is young. Gaps are written down, not hidden.
- Draft charts. First pages go back to you so a wrong SKU family can be caught early.
- Walkthrough. In person in Tbilisi, or by a scheduled call if the buyer is in Batumi or Kutaisi that week.
- Final pack. Paper copy if requested, PDF for the file, and a one-page order-timing note.
Preparation on your side
Someone who knows the category must be available for two short calls: one at intake, one before the walkthrough. If promotions ran last year, the dates and the mechanic (price cut, gift with purchase, extra display) belong in the file. Without those dates the lift will be misread as ordinary demand.
Constraints
A category with fewer than six months of weekly units cannot support a twenty-six week horizon; we shorten the pages rather than invent a line. New stores without history are treated as siblings of the closest existing store, and that assumption is printed on the page.
Next step
Write with the season, the categories, and how many stores the order will cover. We reply within two working days with a scope note and a quote.